Brand
ReBrand ReView: Protego Health
Did you notice Protego Health's rebrand? Learn more about where it's been and where the brand is headed, along with commentary.
What's next with health marketing?
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Healthcare
Healthcare Access Begins with the First Mile
I ghostwrote an article on behalf of Lyft's CEO, David Risher, to promote thought leadership for the Lyft Healthcare offering.
Jennifer Lagemann
May 22, 2025
Healthcare
Let’s Stop Making Patients Work for Care
I ghostwrote an article on behalf of Uber's CEO, Dara Khosrowshahi, to promote thought leadership for the Uber Health offering.
Jennifer Lagemann
May 22, 2025
Brand
ReBrand ReView: Caring.com
Did you notice Caring's rebrand from 2023? Learn more about where it's been and where the brand is headed, along with commentary.
Jennifer Lagemann
May 19, 2025
Healthcare
Why Health Tech Campaigns (and Marketing) Ignore The Caregiver At Their Own Peril—And What To Do About It
If you’ve worked in healthcare SaaS, you probably know what I’m talking about. But, trust me and keep reading. Let’s save healthcare marketing...
Jennifer Lagemann
May 14, 2025
Brand
ReBrand ReView: August Health
Did you notice August Health’s most recent brand evolution? Learn more about where it's been and where the brand is headed, along with commentary.
Jennifer Lagemann
May 7, 2025
Brand
ReBrand ReView: Tanner Health
Did you notice Tanner Health’s most recent brand evolution? Learn more about where it's been and where the brand is headed, along with commentary.
Jennifer Lagemann
May 1, 2025
Brand
ReBrand ReView: Caretime
Did you notice Caretime's brand evolution? Learn more about where it's been and where the brand is headed, along with commentary.
Jennifer Lagemann
Apr 28, 2025
Brand
ReBrand ReView: WelcomeHome
Did you notice WelcomeHome’s latest brand evolution? Learn more about where it's been and where the brand is headed, along with commentary.
Jennifer Lagemann
Apr 17, 2025
Healthcare
April Fools: Healthcare and Healthtech Companies Weighing In On The Fun
Who said healthcare can't be fun? See if your brand made the cut, and comment or link your favorite ones.
Jennifer Lagemann
Apr 2, 2025